|
|
|
 |
| |
 |
 |
 |
| Subscription: |
1,126,763 |
76% |
| Newsstand: |
360,229 |
24% |
 |
| Total Average Paid
Circulation: |
1,486,992 |
100% |
 |
Ratebase: effective January 2008 |
1,450,000 |
|
 |
| TOTAL AUDIENCE |
5,541,000 |
|
| Median Age: |
38 |
|
| Median HHI: |
$78,131 |
|
 |
| 75% HHI $50k+ |
|
|
| 52% HHI $75k+ |
|
|
| 82% employed |
|
|
| 39% professional/managerial |
|
|
| 76% college educated |
|
|
 |
|
| Sources: ABC Statement June
2007; MRI Spring 2007 |
|
|
|